Global Ready China - Sales

A Specialization Course on how to successfully bring your product to the Chinese outbound travel market.

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This course is the Global Ready Education - China Sales specialization course, and gives you insights into the Chinese outbound travel market, and the Chinese travel trade, including an overview of Chinese culture, the supply chain, as well as the booking process and Chinese travelers travel motivations.

This trainiing will provide you with important background information on Chinese travelers' habits, needs and expectations in terms of travel information research, booking, and connectivity online.

We recommend you complete our Foundation Course in Chinese Culture before taking this course.

For more information about this or our other Global Ready China online courses, please consult our website or contact us.

Your Instructor

Global Ready Team
Global Ready Team

Daniel Crain

Spanning a career of over 25 years in hospitality and non-profits, Daniel heads the Global Ready Education team as part of BMG Marketing Group.

Larry Friedman

Larry established an office for Travel Nevada in India and is especially well-known for both, his passion and expertise for the India market.

Stefan Reindl

Stefan (from Austria, EU) has been living, studying and working in China since 2010 and heads the Global Ready Education and BMG China offices.

To learn more, visit our team site.

Course Curriculum

  The Supply Chain
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  Outbound Travel Market
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  Market Mechanics
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  Market Segments
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  Web Presence & Social Media
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  Recap & Next Steps for your China Plan
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Frequently Asked Questions

When does the course start?
The course starts anytime - as soon as you enroll. Once enrolled, you get started right away.
How long do I have access to the course?
After enrolling, you have access to this course for 3 months - across any and all devices you own.
What about groups of learners?
Our courses are often booked by businesses to train their entire staff. To contact us about group access, see below.

Group Access - Train Your Team

To make this course available to a group of learners (such as members of a destination management organization, hotel group, airport staff, ...) please contact us for a custom offer.

This course can also be customized to fit your branding and messaging.

Request Custom Group Access Offer

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