This course is the Global Ready Education - China F&B specialization course, and gives you insights into how to understand the needs of the Chinese guests coming to your F&B establishment. It will provide you with important background information on the Chinese traveler and helps you anticipate and deliver on their expectations.
The course will help you in understanding the expectations of the Chinese traveler during their visit. You will be given key hints for making the Chinese traveler feel welcome and at home in your business, and learn about the special needs and requirements of the Chinese traveler as well as tips to make your restaurant or bar more Chinese friendly.
We recommend you complete our Foundation Course in Chinese Culture before taking this course.
Jason is a veteran of the travel and tourism industry with over 25 years of experience, and is the president of BMG and Global Ready Education.
Spanning a career of over 25 years in hospitality and non-profits, Daniel heads the Global Ready Education team as part of BMG Marketing Group.
Stefan (from Austria, EU) has been living, studying and working in China since 2010 and heads the Global Ready Education and BMG China offices.
To learn more, visit our team site.
To make this course available to a group of learners (such as members of a destination management organization, hotel group, airport staff, ...) please contact us for a custom offer.
This course can also be customized to fit your branding and messaging.