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Global Ready China - Culture

A comprehensive Foundation on Chinese Culture, to help you better understand your Chinese Guests, Visitors, and Customers.

  Enroll in Course

This course is the Global Ready Education - China foundation course, and it will provide you with a solid understanding of China, Chinese culture, and Chinese travelers. This foundation will allow you to better put your specialization course's take-aways into context, and to apply what you have learned in your own working environment.

Developed by industry experts both in the US and China, this course provides a solid foundation for your understanding of the China's fascinating culture, and of how unique aspects of this culture determine Chinese travelers' expectations, behavior, and decisions while traveling your destination.

For more information about this or our other Global Ready China online courses, please consult our website or contact us.


Your Instructor


Global Ready Team
Global Ready Team

Jason Pacheco

Jason is a veteran of the travel and tourism industry with over 25 years of experience, and is the president of BMG and Global Ready Education.

Daniel Crain

Spanning a career of over 25 years in hospitality and non-profits, Daniel heads the Global Ready Education team as part of BMG Marketing Group.

Stefan Reindl

Stefan (from Austria, EU) has been living, studying and working in China since 2010 and heads the Global Ready Education and BMG China offices.

To learn more, visit our team site.


Class Curriculum


  China Today
Available in days
days after you enroll
  Negotiating Culture
Available in days
days after you enroll
  The Chinese Traveler
Available in days
days after you enroll
  Welcoming Chinese Visitors
Available in days
days after you enroll
  Belief System
Available in days
days after you enroll
  Food Culture
Available in days
days after you enroll
  The West vs China
Available in days
days after you enroll

Frequently Asked Questions


When does the course start?
The course starts anytime - as soon as you enroll. Once enrolled, you get started right away.
How long do I have access to the course?
After enrolling, you have access to this course for 3 months - across any and all devices you own.
What about groups of learners?
Our courses are often booked by businesses to train their entire staff. To contact us about group access, see below.

Group Access - Train Your Team

To make this course available to a group of learners (such as members of a destination management organization, hotel group, airport staff, ...) please contact us for a custom offer.

This course can also be customized to fit your branding and messaging.

Request Custom Group Access Offer

Get started now!